Iwc And Kevin Spassy Celebrate 70th Anniversary Of ‘little Prince’

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To celebrate the 70th anniversary of Saint Exupery’s classic ‘Little Prince’, IWC Schaffhausen presents two special edition watches: ‘Aviator Mark Seventeen Little Prince Special Edition’ and ‘Large Pilot Perpetual Calendar Little Prince Special Edition’. At such a special moment, IWC held a reading story of the little prince at Harrods in London, and was hosted by Kevin Shibaishi, who is also an Oscar winner and a friend of IWC brand. .

 During the dinner, Kevin Spassi and IWC Chief Executive Officer Qiao Qisi had a good talk with the guests and pre-appreciated the latest models of IWC: ‘Pilot Mark Seventeen Little Prince Special Edition’ and ‘Large Pilot Perpetual Calendar Small’ Prince Special Edition. ‘

 ‘This dinner gives us a great honor to have the opportunity to admire St. Exupery, who is also a great writer and humanitarian. With St. Exupery’s courageous example, innovative thinking and life-thinking Enthusiasm inspired the creativity of IWC. ”Iow Qiao, CEO of IWC. ‘During our long history of pilot watchmaking, we deeply feel that there are many similarities with Saint Exupery. For a long time, IWC has been committed to ecological conservation and social responsibility. We are very honored to be in 2006. Working with the St. Exupery Youth Foundation from now on, I am very happy that Kevin Spencer has joined us at such an important time and shared the spirit of humanity and love. ‘This story reading activity was in the very famous Ha A children’s story house in Harrods’ top department store was held. Guests included guests of Harrods and their children, listening to the short story of the famous little prince personally guided by Kevin Spencer.

   Kevin Spassi, a friend of IWC’s IWC brand, personally directed a short story of the famous little prince at the Harold Department Store in London.

 At the end of the reading, we will drive to the Sketch restaurant in Mayfair, London’s high-end residential area, for a private VIP dinner. After celebrating with champagne, enjoy a hearty feast prepared by Michelin chef Pierre Gagnaire.

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Watches Do Not Leave, What Watch Does Winter Ski Bring?

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It’s already December, and it can be considered to be in the middle of the winter. Some northern cities have also experienced the magnificent sight of thousands of miles of ice and thousands of miles of snow. This year’s Beijing seems to be cold enough and it hasn’t snowed yet. I very much hope to have a heavy snow early. There are fewer outdoor activities in winter, and skiing is definitely one of them. The only experience with the snow that has been sliding for several years is that even if the snow is nourished, the snow feeling is not good after a heavy snowfall.

  The residual heat of the Sochi Winter Olympics at the beginning of the year seems to be burning to the end of the year, driving the domestic skiing this year to become more popular than ever. It doesn’t matter if the motor nerve is smart enough or professional enough, everyone wants to try it out in the ‘snow’. Regardless of whether you choose to slide ‘double row’ or ‘single board’, for beginners, wrestling is unavoidable, and I can say with certainty that you cannot learn without falling.
  On weekdays, as a watchmaker, I basically do n’t leave my watch. I even take a watch with me when I take a bath or sleep. This is a kind of “illness.” I believe that many watch friends and watch fans are like this. .
  Here comes the problem. Mechanical watches, especially high-end mechanical watches from Switzerland (and Germany), have long pursued slimness and elegance, and high-end watches are mostly used as men’s social accessories. Therefore, many watches are waterproof and shockproof. It has never been the preferred indicator for design and manufacturing. Don’t talk about skiing, just wear a ball on your hand or go to the sauna. Water stains left by sweat or snow in the inside of the cover. However, mechanical watches rely on the shock-proof performance of the shock absorber to prevent vibration. There is a certain limit. Beyond the effective range of the shock-proof device, the tip will be damaged first. In addition, other parts in mechanical watches, such as hairsprings, drill holes, and axle tips, will also malfunction or be damaged by severe vibration.
  For us who are accustomed to watching time with a watch, what watch should we bring when skiing or engaging in vigorous activities, let’s talk today. Of course, if you are ‘rich, wayward, and don’t care,’ you can also be happy when I am ‘puckering’. Also welcome all netizens to leave a positive message, provide your experience and story, let us progress together.
What kind of watch is an earthquake-resistant watch?
  The anti-seismic watch originated in 1790. Master Breguet invented and used a large number of simple and effective anti-vibration systems called parachute or pare-chute, which was the pioneer of all modern anti-vibration devices.
  Today, the requirements for a ‘shock-resistant’ watch can be described as very strict, and it must pass various rigorous tests to be named ‘shock-resistant’. A watch that is called ‘shock-resistant’ must be manufactured in Switzerland, France, Germany, and Japan and other countries that have signed the ISO 1413-1984 international standard. The signed documents list the tests required for the earthquake-resistant watch.
  In this shock test, the case of the watch being tested was actually struck by a pendulum. The watch itself must be subjected to two impact tests: one on the dial and one at nine o’clock. After the impact test, the watch will not stop when it is impacted, and the appearance will not cause any physical damage. After the impact test, the error of the watch cannot exceed one day. 60 seconds to pass this test can be called an earthquake-resistant watch.
  There are many types of modern anti-vibration systems, including Incabloc, Kif, Etachoc, Seiko’s Diashock and Citizen’s Parashock system. Incabloc is still the most popular suspension mechanism to date, and it can be seen from top models to general entry models. In addition to the most commonly used Incabloc shockproof, Kif is the shockproof system commonly used in high-end watches. Many brands have also begun to design and use exclusive shock-proof devices, such as Rolex’s Paraflex shock absorbers. Wearing them, you can enjoy golf, skiing, tennis and other sports with peace of mind, so that time and sports are perfectly integrated.

Casio G-SHOCK series
  When it comes to shock-resistant watches, the first recommendation is of course the G-SHOCK series of Casio. The focus of this series can be seen from the name. Before each G-SHOCK leaves the factory, it will undergo tests such as free-fall test, hammer impact test, and vibration test to ensure quality. Until now, the unique anti-vibration structure is constantly innovating. The most important thing is that the price is relatively cheap and not distressed.

Panerai LUMINOR NORTH POLE GMT PAM00252
  Panerai launched the LUMINOR NORTH POLE GMT PAM00252 watch in 2006 to celebrate Mike Horn’s Arctic adventure. It is a reliable watch that can be worn around the Arctic Circle. This watch uses Incabloc shock absorbers. In addition, the 42-hour power reserve is certified by the Swiss Official Observatory (C.O.S.C), and the built-in soft iron is antimagnetic, which is also a symbol of practicality and precision.
  Incabloc (Inga Bell) shockproof, produced by the Swiss company Incabloc sa, is the most common shockproof technology. In simple terms, the key protagonist of the Incabloc device is a circular metal sheet with two sides recessed inward. It encases the jewel bearing, maintains the relative position of the gear axis and the jewel bearing, and the stable operation of the gear train. For impact, the entire set of shock absorbing devices allows the gear axis to be displaced synchronously in a buffering position to prevent the axis from being cracked or deformed by instantaneous force.
  Ball’s engineered hydrocarbon series is an indispensable companion for the ultimate modern explorer. It has excellent anti-shock performance and innovative patent registrations, such as Amortiser anti-vibration device, ‘spring balance’ anti-vibration system, crown protection system, and folding buckle.

Astronomical orbital space officer II model DC3036C-SA-BK
  This engineer’s hydrocarbon-based astronomical orbital space officer II model can be described as the ultimate shock resistance, 7,500Gs impact test means that even after 5.2 meters of free fall can still be harmless. In order to protect the movement of the watch, Ball’s Astronomical Space Chief II watch is equipped with the revolutionary Amortiser system. This system consists of a protective ring surrounding the movement, which can absorb the energy generated when the watch receives an external impact, reduce the shock to the movement, and reduce movement errors. At the same time, the guard ring also has anti-magnetic properties, which gives the movement a magnetic resistance of 4,800 A / m, so that the movement can still run freely in a high magnetic field environment.

Bottom cover aircraft propeller switch
  In addition to the guard ring, the Amortiser system also has a special pendulum lock mechanism. It can be seen that the watch is flipped over, and an airplane propeller-shaped switch is provided on the bottom cover, which can lock or unlock the rotor as needed. A large number of sudden external impacts caused sudden shaking of the swinging rotor. By locking the oscillating weight, the energy generated by the frontal collision can be prevented from entering the movement.

Rolex Explorer II
  Rolex Explorer II, this watch uses Rolex’s exclusive Paraflex shock absorber, which can increase the shock resistance of vulnerable movement components such as the balance shaft by up to 50%. This Rolex also uses Parachrom hairsprings, which are made of a paramagnetic alloy that is not only immune to magnetic fields but also provides shock resistance. And Rolex’s oyster case technology is itself a sturdy endorsement.

24 CALIBRE 36 automatic chronograph from Monaco series
  TAG Heuer Monaco’s 24 CALIBRE 36 automatic chronograph, this watch introduces the concept of a car suspension engine, the movement is suspended in the case, the suspension point is used in aerospace and premium racing special shock-absorbing materials, can Meets very high shock-proof requirements. This watch with advanced shock-absorbing movement protection features a unique tubular design and advanced anti-vibration protection accessories. The ‘efficient dynamic shock absorber’ system is used to prevent bumps and vibrations during exercise. Powered by Calibre 36 movement, the device is clearly visible through the mirror and sapphire crystal case back. The vibrations on the movement are absorbed by multiple support arms, and then directly transmitted to the composite vibration filtering device, which can absorb the vibration energy emitted by the well.

Glashütte Sport Shockproof Tourbillon
  Glashütte has launched sports shock-resistant watches. This sports shock-resistant chronograph has a unique shape. The black dial is dotted with a little bright red. The chronograph abacus is also particularly prominent with bright colors. The strong color contrast is very sporty. The Glashütte watch factory works with the Fraunhofer R & D team in Stuttgart, Germany to develop the ideal material for shock-resistant components. The four cushioning elements made of this elastic material are placed between the movement and the case, absorbing at least 60% of external impact, and because of this shock absorbing system, the movement can be ensured even in the event of a strong impact Stable operation and precise travel time.

Breitling emergency help watch II
 Finally, let me introduce the second generation of Breitling’s emergency help watch. This recognized watch suitable for survival and sports in the wild is not only durable but also incorporates many high-tech. It is the world’s first dual-frequency personal positioning beacon (PLB) watch. It is equipped with a transmitter that meets the special requirements of the Cospas-Sarsat global satellite search and rescue system. It can simultaneously send distress signals and guide positioning and rescue. Breitling’s emergency help watch II is inseparable from the wearer. It is suitable for users in many fields around the world: aviation, sailing, mountain climbing, hiking, hiking, adventure, extreme sports, etc. It is a survival tool in all distress situations. Bring this watch, even if you are abroad to ‘snow’, it is safer.
  Summary: Of course, there are many shock-resistant watches, such as Seiko’s Diashock, Citizen’s Parashock system, Fiyta’s extreme sports series, and so on. I am more inclined to choose the ‘universal watch’ Casio G-SHOCK. The main reason is that it is cheap, does not hurt, and it is indeed relatively ‘prohibited.’ My old Casio has not experienced any problems in various sports. Finally, I remind everyone that skiing has certain dangers, and safety protection measures must be taken. Beginners must not ski ‘wild snow’.

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Tudor Becomes A Timing Partner Of The Fia ​​world Endurance Championship

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Tudor, a famous Swiss sports watch brand, has become a timing partner of the FIA ​​(International Automobile Federation) World Endurance Championship (WEC), and will therefore participate in the most famous 24 Hours of Le Mans Le Mans 24 Hours of endurance.
Brand Director Philippe Peverelli said: ‘TUDOR is pleased to convey the brand’s passion for motorsport through the legendary endurance event of WEC. This technology showcase shows what is driving us to progress: our commitment to quality and our commitment The pursuit of performance. ‘
The FIA ​​World Endurance Championship 2013 season consists of eight races held around the world, each race lasting at least 6 hours (except the legendary Le Mans 24-hour endurance race), this year’s competition selected the most prestigious Multiple tracks dedicated to bringing this event to more fans, including the Silverstone track in the UK and the Spa-Francorchamps track in Spa-Francorchamps in Belgium, as well as the first stage held last year Formula Grand Prix of the American Circuit in Austin, Texas.

Pierre Fillon, president of the Western Racing Club (ACO), left, and Philippe Peverelli, general manager of Montres Tudor SA

The World Endurance Championship (WEC) is organized by the International Automobile Federation (FIA) and the Western Racing Club (ACO) in June 2011, a racing world championship event, which revived the 1950s and 1960s And the World Championships organized by major brands in the 1970s, the World Endurance Championship Group C in the 1980s and the World Sports Car Championship in the 1990s. The new World Endurance Championship has emerged from time to time, once again demonstrating the outstanding performance of endurance racing in the first decade of the 21st century.

 Tudor GRANTOUR FLYBACK

Based on the same spirit, Tudor has created countless precision timers for decades with its extraordinary technical advantages and high reliability. The same pursuit of superior performance closely linked WEC and Tudor, which also prompted the brand to reach a strategic partnership with Porsche Motorsport and Italian legendary motorcycle brand Ducati, becoming its timing partner.

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Huaxinsi Showing Power Reserve Watch

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Whether the movement of a watch is quartz or mechanical, the moment when the electric power and kinetic energy that provide travel time power are exhausted, if this node is ignored, the watch user will inevitably face time. The chaos is like you’re driving on the road and you’re halfway gone. Therefore, there is a fuel gauge in the car, and the watch also needs a power reserve display to remind people to add power in time. Compared with the romantic imagination of the moon phase, the three-question auditory aesthetic, the eternal feelings of the perpetual calendar, the ‘power reserve display’ What sounds cold is more practical and caring. Torsion pattern Bell & Ross BR01 Paratroopers Tourbillon: Skull shape, the power reserve on the 5th day on the left is displayed in five equal torque patterns.
Power reserve first appeared on nautical clocks with extremely high precision requirements, because ships sailing at sea must rely on accurate navigating clocks to measure longitude, and accurate time calculation is also one of the guarantees of navigation safety. Later, with the popularity of pocket watches, the power reserve concept was also inherited, until the appearance of watches, developed a variety of expressions.
Special display MB & F HM No.4 RT rose gold global limited edition: Parallel dual barrels can provide 72 hours of power, mimicking the aircraft’s jet engine double cabin design.
Space-saving fan-shaped display
The more traditional form is a fan-shaped display, which looks quite similar to the flyback function. The advantage is to save disk space, only need to set a bad arc, and its structure is more dexterous in the layout of the movement. It can be divided into two types: it is displayed with numbers and scales, without numbers, and only with a gradually narrowing width. In the former case, because the overall length of the radian is narrow, the numbers that can be marked are also very limited. Generally, it is calculated in days. The power reserve of this watch is a few days, and the number is marked. Hours are divided into limited equal parts and then displayed in sections to achieve as detailed a prompt as possible. Watches with sufficient width to show whether there is sufficient power have more design space in appearance. For example, the Bucherer’s Plavi series makes the pointer “pulling” a bright red color block and gradually moves to the word low, emphasizing the exhaustion of energy. Some watches incorporate the emotional concept of color to show the kinetic energy from high to low; while some female watches ingeniously use gorgeous diamonds of different sizes, color gradients or different diamonds to make gorgeous power reserve displays. People can’t help but marvel at the infinite creativity brought by the heart of beauty.
Back display Panerai LUMINOR MARINA 1950 3-day power reserve watch: The power reserve is displayed on the case back, with the second hand resetting performance.
Precise circle and superior arc display
Slightly simple design is a circle display or a near-circle superior arc display. At first glance, it is no different from the small second hand and chronograph small dial. You need to observe it carefully to distinguish it. In general, the numbers displayed on the circumference will avoid periodic numbers such as 60, 24, and 12 that have the tendency to understand hours, minutes, and seconds. They are similar to the sector display of digital displays, but they are more detailed in the division of numbers. Improves the accuracy of the energy display and makes it easier for the wearer to read. However, such displays are relatively rare, because the visual effects are not eye-catching. In addition, this function is always habitually willing to mark the words POWER RESERVE, HIGH, LOW, etc. Some are even thoughtful to add directly when the energy consumption is half The word CHARGE (charge) urges the wearer to wind the string. It is well known that text is one of the most space-consuming elements on the dial, so the circle display is rare.
Straight Audemars Piguet Royal Oak Concept Watch: This ‘research watch’ tourbillon, automatic chronograph and power reserve display rotate through the barrel.
Rebellious Straight Line Display
In addition, ‘Linear Display’ is a special type, which is often found in the more avant-garde models of the overall design, either horizontal or vertical, adding a rebellious atmosphere to the dial that is used to the curved design. The straight line display feels like a thermometer, but this ‘thermometer’ will only go towards the freezing point step by step under natural circumstances. However, in order to achieve the visual sense of the thermometer, you need to spend a little bit of twists and turns on the movement. Almost all of the wristwatch movements we know rely on the drive between gears. The ‘walking’ method is inherently based on circles. How can arcs be converted into straight lines? This requires adding a linear rack between the gear and the pointer, or simply replacing the pointer with a large rack connected to a small gear, which changes ‘savagely’ with constant response.
Sector Hamilton Jazz watch: The dynamic storage is presented at 7 o’clock with a small dial attitude, exquisite and eye-catching.
Thoughtful special display
Although there are various forms of expression, the power reserve display has always been criticized for its lack of expressive power. The author thinks that it is generally invariable because it is invariable in any case, and it is too practical to make its impression always Stuck on the weak point of ‘design’. However, there are always brands who can’t hold their breath to make a big trick. For example, both Blancpain and Panerai have subverted the power reserve display from the dial to the case back, making it dominate the world and the reading is clearer. The design is also more free, but for those who need to be “reminded”, this function is still better than the dial in the spirit of serving the people.
Sector-shaped Hublot million-dollar emerald: Power reserve is up to 120 hours, and the upper left reserve display scale is inlaid with different shades of green emerald.
Humans have created a wealth of substances and services with ‘reminder’ functions for themselves, such as alarm clocks and ‘wake-up services’ for hotels. The definition and division of time is the initial ‘reminder’, so with a watch to tell you the time. There is no perpetual motion in the world, so the consciousness of the ‘machine’ will periodically disappear due to the exhaustion of power. Therefore, in the final analysis, people still need to be constantly reminded, so an important function on the watch emerges- Power reserve display.
Excellent arc around the circle Omega flying elegant watch: certified by the Swiss official observatory, the display is located at 6 o’clock.

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Breitling Launches Two Swiss Chronograph 8 Limited Editions

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To celebrate the partnership with Swiss International Air Lines, Breitling has launched two exclusive timepieces: the Air Chronograph 8B01 Chronograph 43 Swiss Limited Edition and the Air Chronograph 8 Automatic Mechanical Watch 41 Swiss Limited Edition. Breitling has been the airline’s official onboard timer since 2016.

Aviation Chronograph 8B01 Chronograph 43 Swiss Limited Edition
 The Swiss Chronograph 8B01 Chronograph is equipped with Breitling’s own Caliber01 movement. Created by Breitling independently, this movement is one of the most admired mechanical watch movements in the world. It can provide more than 70 hours of power reserve, which is impressive.

 The central chronograph second hand has an airplane-like pendant, and the transparent sapphire crystal on the case back is printed with the GE90 turbo engine pattern, reminiscent of Breitling’s special cooperation relationship with Swiss International Airlines.

 The Swiss Chronograph 8B01 Chronograph Limited Edition is certified by the COSC Swiss Official Observatory. It is limited to 777 pieces and pays tribute to Boeing 777 operated by Swiss International Airlines.

 This chronograph features a 43mm diameter stainless steel case with a black dial with contrasting small seconds, 30-minute and 12-hour cumulative chronograph.

 Under the curved sapphire crystal with double-sided anti-glare coating, the dial is clear and easy to read. The date display window is perfectly set at 4:30 on the disk. The hour and minute hands and Arabic numerals are coated with Super-LumiNova® material, which gives the watch a retro look and ensures legibility under any lighting conditions.
Aviation Chronograph 8 Automatic Watch 41 Swiss Limited Edition
 The chronograph 8 automatic mechanical watch 41 Swiss Limited Edition issued a pure style statement. Special decorations, including a second hand with a jet airliner pendant and a bottom cover engraved with a powerful turbo engine pattern, underline the brand’s deep relationship with Swiss International Airlines.

 The sturdy stainless steel case houses the Breitling Caliber17 movement, which can be wound in both directions and provides a power reserve of more than 40 hours. This 41-mm diameter chronograph features a striking black dial, while a brown leather strap enhances its modern retro look.

 The hour and minute hands and the Arabic numerals on the dial are coated with a special Super-LumiNova®, which evokes the luminescent materials of earlier watches and adds a retro touch to the aviation chronograph 8 automatic watch 41 Swiss limited edition.

 Like all Breitling watches, this stunning but understated watch is certified by the COSC Swiss official observatory. Aviation Chronograph 8 Automatic 41 Swiss Limited Edition is limited to 1,000 pieces. (Photo / text watch home Xu Chaoyang)

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Most Intriguing-parmigiani Toric Quaestor Labyrinth Watch

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Toric Quaestor Labyrinth, the most interesting watch at the Geneva Watch Fair 2013

 This watch extends the creation of haute horlogerie to a symbolic cultural theme. The dial design is based on the maze concept and consists of two layers. The bottom layer is a circle of extremely precious Burmese jade, superimposed with a hollow gold plate surface, showing a comprehensive labyrinth design. The built-in minute repeater movement presents an extraordinary sheer minute repeat melody in a variety of unique designs. In addition to guaranteeing a continuous supply of energy to the mainspring, it also enables the minute repeater to operate without any noise. The large platinum case is able to tune the frequency of sound waves to provide the perfect sound effect.

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Rare Historical Value Omega Timepieces Will Be Auctioned This Weekend

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This Sunday (November 10), the famous Amtiquorum auction house will be auctioning an Omega Speedmaster Omega Speedmaster ‘Space Flight Edition’ in Geneva. Omega Speedmaster’s Spaceflight Edition is precious because they have all been worn in outer space and are rarely sold on the open market. The serial number No. 48261214 is even more exciting because it has been worn in outer space for the longest time-a total of 33 hours, which is unique. It is worn by Ukrainian astronaut Anatoly Artsebarsky.

Left: Anatoly Artsebarsky Right: Omega Speedmaster worn by Anatoly Artsebarsky

Artsebarsky is the captain of the former Soviet Union manned spacecraft. In 1991, at the age of 35, he directed the first Russian-British joint space mission. He also took off with Helen Sharman, the first British spaceman, and Sergei Krikalev, the longest record holder in space. Artsebarsky spent 5 months (full 145 days) on the MIR Space Station, performing various projects and restoration tasks. He also wore an Omega Speedmaster for six unprecedented space walks for a total of 33 hours. When flying around the ground in August of that year, the history on the ground was undergoing earth-shaking changes, and the astronauts were also forgotten in space. Gorbachev was placed under house arrest in Russia, and a coup was brewing in an attempt to overthrow his government. After three days of tense confrontation, the coup was quelled, everything was calm again, and they reconnected with Artsebarsky.
When he returned to the ground in October, many former Soviet Union nations had declared their independence, and the Soviet Union when Artsebarsky left in May is gone. However, when he returned to the ground, he was immediately regarded as a hero of the Soviet Union and awarded the Lenin badge, the Soviet Flying Astronaut Medal and the Outstanding Contribution to Space Development.
Artsebarsky’s Speedmaster is well-preserved and everything works perfectly. Now his owner is a British financier with all the supporting materials, including a watch box signed by the astronaut. I hope to attract interested people to participate in the auction. In addition to watch collectors and space enthusiasts, I also look forward to friends from Russia and Ukraine who love the rare objects in the recent history of their country to participate in the auction. In watch auctions, historical value and who the previous owner is becomes more and more important. Among the items sold in the past, the owner’s items that have happened interestingly, the auction price is between 10,000 to 2 million US dollars This watch by Artsebarsky is estimated at between 20,000 and 40,000 Swiss francs.
Lot: Slim Omega watch worn by astronaut Artsebarsky
When: Sunday, November 10, 2013
Venue: Mandarin Oriental Hotel, Geneva, Switzerland

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Martin Bachmann, New Ceo Of Swiss Watchmaker Maurice Lacroix

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From November 1, 2008, Martin Bachmann, 46, will be CEO of MauriceLacroix, a Swiss luxury watch maker. Martin Bachmann has played an important role in the active development of MauriceLacroix over the past 7 years, during which time he was a member of the Executive Committee and was responsible for the marketing / national operations department.
Martin Bachmann said, ‘I am looking forward to taking on new challenges in my CEO role. In recent years, Maurice Lacroix has grown tremendously to become a Swiss-made brand. It is my management and me to continue this successful strategy The common goal of the team. By doing so, we will further consolidate our innovative strength and creativity. In addition, we intend to use it to inspire our customers in the coming years. ‘

Marc Glaser, 40, will replace Martin Bachmann as head of marketing / national operations, which is his return to the brand after a lapse of 4 years. At the executive level, the marketing department will report to Sandro Reginelli.
Source: MauriceLacroix SA
www.mauricelacroix.com

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Self-abuse Or Self-breakthrough Micro-carving Technology On The Wrist To Survive

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The art of micro-carving brings infinite possibilities to the art of watches. With the development and maturity of watchmaking, mastering time is no longer the only function of watches. Under the skill of sculptors, we You can see the Jin Ge iron horse and sword light sword on the square dial. In the heart of the watch-the movement sees a large ‘blank’ and even the engraving of the great landscape.

 Piaget Altiplano metal engraving watch-the art of carving under the microscope

 The ‘bullino engraving’ technology was developed by an Italian engraver. Traditionally, this craft is dedicated to decorative daggers and hunting weapons, and its name is derived from the engraving tools used by Italian artisans. Because the micro-carving effect is extremely detailed, it can only be performed under a microscope. Chiseling along points and lines can only be achieved by craftsmen engraving with different strengths. The love of watchmakers for watchmaking technology seems to have reached a state of masochism. Rather than the birth of a micro-engraved watch is a process of self-breakthrough, it is better to say that this is a ‘midpoint’ in the masochism game of watchmakers. .

 Piaget led people on a magical journey in 2014, revisiting the dream country built by the Spice Road, and applying gold carving technology to the Altiplano dial.

 Piaget Altiplano metal engraving watch-the art of carving under the microscope

 The master of gold carving uses a microscope to engrav the elephant outline with a metal needle on the gold dial, and then uses metal micro-carving technology to retouch the body of the elephant’s flowing gold. The skin texture, eye position and elephant trunk shape are carefully processed by the master with a background pattern carved with a diamond head chisel, making the composition more delicate and moving. The gray part of the elephant’s body must be micro-carved at a 90-degree angle, while the deeper shadows are engraved at an 80-degree angle. The final finishing work of the metal micro-carved pattern is completed by craftsmen relying on image magnification technology.

 Roger Dubuy’s Sword of King Arthur’s Round Table Feast

 Roger Dubuis watches are famous for innovation in the watchmaking industry. The Excalibur Round Table launched in 2013 draws inspiration from the legend of King Arthur. In the 45mm rose gold case, Miniature technology casts the three-dimensional three-dimensional mold of the legendary round table knights with sharp swords, then casts them in liquid pure gold, and then carefully crafts every detail for each detail to perfectly show the round table meeting of the twelve knights. scene.

 Roger Dubuy’s Sword of King Arthur’s Round Table Feast

 The stunning miniature craftsmanship has created twelve statues of knights with different shapes that are only 6.5 mm in height. This distinctive masterpiece of timepieces is extremely delicate. Only by carefully appreciating its local details with a magnifying glass can it be able to Experience its meticulous craftsmanship.

 RM 51-01 Michelle Yeoh’s Dragon Tiger Tourbillon Watch-Microcarvings show domineering

 Famous movie star Michelle Yeoh, as a member of Richard Mille’s ‘RM Family’, launched a jewellery watch RM 51-01 Tiger and Dragon-Michelle Yeoh in 2014 to celebrate the ‘Crouching Tiger, Hidden Dragon II’ Published in 2014.

 Richard Mille’s collaboration with Michelle Yeoh can be traced back to the RM 051 Phoenix Tourbillon Phoenix Tourbillon watch launched in 2011. This time, Michelle Yeoh made a fresh review of the internal shape and construction concept of the movement, introducing the aesthetic elements of ‘Crouching Tiger, Hidden Dragon’, and the tourbillon movement is surrounded by dragons and tigers. Both dragon and tiger are made of 3N red gold and are hand-carved and embedded in the movement. To this end, the brand customized special tools to meet the needs of high-end craftsmanship. In order to make animal images come to life, the artisans have gone through a difficult and long manual detailed drawing process, and even the invisible parts of the naked eye have carefully carved dragon and tiger patterns.

 The baht on the movement must compare

 Superb engraving craftsmanship not only appears on the dial, watchmakers and sculptors have reached the point of ‘masochism’ in the pursuit of watch functionality and craftsmanship. Vacheron Constantin experienced the manufacture of the first engraved balance plate in 1755. In 1924, it launched the first overall engraved movement. Since the 1960s, it has created engraved movements for watches. Experienced research and pursuit across the century. The master of Blancpain’s micro-carving has restored the urban customs of 5 countries and regions, such as Switzerland, France, Japan, Mainland China and Hong Kong, with exquisite carvings, so as to understand the homesickness of travellers.

Métiers d’ Art Mécaniques Ajourées “Carving Machine” Series

 Vacheron Constantin has always been a pioneer in the field of engraving technology. The brand launched the first complete engraving movement in 1924, and continued to manufacture more and more sophisticated mechanical parts in the pursuit of transparency. The Métiers d’ Art Mécaniques Ajourées “Carving Machine” series launched during the Geneva International Watch Salon in 2014 reflects the brand’s passion for breakthrough innovation in carving.

 The watch is equipped with a 4400 manual-winding movement. This is the first time Vacheron Constantin has tried to sculpt a classic homemade movement. The engraving movement is a difficult art. It is required to hollow out the material of the movement as much as possible and carefully ensure the smooth operation of the timepiece. After successfully digging out nearly half of the material for the 4400 solid movement, the sculptor abandoned the previous practice of engraving the main board and bridge with a micro handsaw, and carefully carved the entire circumferential surface of the movement to create a truly three-dimensional, sculpture-like work. Movement. Inspired by the ribbed vaults of the train station’s interior hall in the late 19th century, they carved a fine circular arch pattern on the movement with a charming arc using a carving knife in their hands. The ingenious combination of different hand-polishing techniques brings out the relief effect of the engraved skeleton. The engraving process of the skeleton of the movement alone takes at least three days to inject unique charm into the movement.

 Hong Kong (top left); Japan (top right); Paris (bottom left); Switzerland (bottom right)

Blancpain Villeret series micro-engraving movement-the ‘stereoscopic 3D’ stereo effect

 As one of the few watch brands specializing in micro-engraving, the master of micro-engraving restored the Swiss, France, Japan, mainland China and China with delicate details in the Calibre 15B manual movement of Blancpain Villeret series micro-engraving watches. Urban style in 5 countries including Hong Kong.

 Whether it’s the Great Wall of Beijing or the streets of Paris, every crevice on the Great Wall, every brick, the momentum of winding, and the shadow of the distant mountains … every steel beam of the Eiffel Tower, the dome of the Sacred Heart Church, the Arc de Triomphe Famous high-relief … The gold sculpture team from Blancpain firstly used the knowledge of the architectural characteristics and cultural styles of different cities to draw sketches in the pattern according to the movement board and modify it repeatedly, then gradually reduced the pattern according to the proportion and made Finally presented in the movement. The later polishing and retouching is also an important link that cannot be ignored. The meticulous degree of this process will directly determine the integrity of the pattern, so that when viewed from any angle, it can be kept perfect and perfect.

 The micro-carved elephant pattern blooms with rich colors after the oxidation process. Later, the craftsman polished the work with wooden bolts and sanding paste to add gloss. Finally, paint the surface with ink color. Throughout the complex micro-carving process, craftsmen need to grind the engraving tools with diamonds and ceramic discs from time to time to achieve sharp edges and precision comparable to scalpels.

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Jeanrichard Shang Weisha Officially Becomes The Official Watch Of Racing Metro 92 Rugby Club

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Shang Weisha JeanRichard will cooperate with METRO 92 Rugby Club to become its official watch, which means that Shang Weisha will put its own brand in the sports industry.

Founded in 1882, the club was a pioneer of French rugby and inherited from Hauts-de-Seine. In the 130 years since then, the club has been one of France’s major rugby clubs. In addition, he has repeatedly sent players to the French national football team, including some important leaders. The club has won the national championship five times and will now inject new legends, rewriting history in just a few seasons.

‘A long and rich history, a promising future, and a perfect philosophy of life, this is what Shang Weisha and Racing Metro 92 Rugby Club have in common.’ Bruno Grande, chief operating officer of the Swiss company, said in excitement ‘is in recovery The brand of Shangweisha and the fast-growing legendary club now share the same values: the courage to challenge, the value of teamwork, the desire for a fulfilling life, and no waste of every second. Members of Racing Metro are just like members of Shangweisha Like us, they are extraordinary heroes in ordinary life. They are warriors who dare to explore and discover, and are ready to conquer the world at any time. ‘

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