In late November, arranged a trip to South Italy, this time to go to a place that I always wanted to go when I was young, Capri Island. Why Capri? Because as long as the name is mentioned, the familiar melody sounds immediately in my mind: ‘That captivating Capri, the intoxicating scenery is so beautiful, and looking at the green everywhere, I have never been able to Forget about you. ‘And there is, in Sorrento across the island of Capri, you should have heard’ come back! ‘ ‘Sullendo’: ‘Listening to the breath of the ocean is full of tenderness, and your laughter and singing remain in my heart.’ Of course, ‘Santa Lucia’ and ‘My Sun’ (O Solo Mio), these folk songs are from the turbulent and enthusiastic Mediterranean shore full of sunlight, sea water. I have been to Italy several times in recent years, Rome, Milan, Venice, Florence, Pisa, some places have been to more than one or two times, and even once almost went to become Sardinia. However, Capri has never had a chance to visit, and this time he is determined to go, and to wipe out all the cities of Naples, Surendo, the Amalfi Coast, Positano and Pompeii. I have always loved Italy, Italian food and wine, music and film, fashion and design, especially in my young and frivolous years, Fellini, Desica, Visconti, Antonioni and other big directors, even if I don’t understand movies that are hard to understand. Later, I worked in men’s fashion magazines and often had to go to Milan to watch shows. Giorgio Armani, Bottega Veneta, Versace, Fendi, Dolce & Gabbana, Gucci, Dsquared2 … were all in the sky at that time, and now they have been more than 20 years old. Later, he turned his attention to the field of watches and jewellery. He went to Geneva, Basel and Paris. He never went to Milan. But Rome went three times, because there is a very powerful brand-Bulgari. Bulgari’s ultra-thin world record 4 watches Many people asked me, how is Bulgari’s watch? In fact, it’s like many people will ask me if the watches of Louis Vuitton, Chanel, Montblanc are good, because of the same doubts. These brands are not famous because they are watches, but clothing or bags, jewelry or writing instruments. The time of watchmaking is only a few decades. Can they be compared with those professional Swiss watch brands with a long history of 100 years and 200 years? ? But to be honest, these brands have several advantages. The first is ‘rich’. To enter the field of professional watches, first of all, we must have our own factory, not rely on others to manufacture, and the factory must be in Switzerland, whether your design creative team is in Paris, Rome or Hamburg The watch factory must be honestly located in Switzerland, because ‘Swiss Made’ can be marked on the dial. Followed by acquisitions, this also requires rich capital. If you think I am young, then I buy a century-old factory or a professional watchmaking company to make wedding dresses, and immediately receive a rich historical heritage. You said it was ‘quick’? But in fact, since the revival of mechanical watches after the quartz storm, many Swiss big-name watches have done this, and there is nothing to avoid, the point is that they can really push the quality up. Through the acquisition, Bvlgari has become a high-end watchmaking brand with full industry chain coverage. It manufactures all movements, cases, bracelets, dials, etc. independently, and can control tourbillons, spring time, perpetual calendar, and robot doll A variety of complex functions, among the top watch manufacturers. In addition to its own factory in Le Locle, Montblanc also included the Minerva Watch Factory founded in 1858 in 2007. No one can match the movement of the Minerva chronograph, and the ability to make a balance spring. In addition, the brand’s single-arm suspension outer frame tourbillon is also a very unique patent. Louis Vuitton has an exclusive factory in La Chaux-de-Fonds. In 2011, it acquired La Fabrique du Temps, a Geneva-based partner. In early 2016, it launched a skeleton key engraved with the ‘Key and Eagle’ shield logo and a ‘Geneva Seal’ flying skeleton. Flywheel watch. After Chanel acquired the case factory in La Chaux-de-Fonds in 1993, it also invested in independent watchmaker Romain Gauthier. For the past three years, it has launched a self-made movement every year. The latest news is that Chanel has recently acquired a 20% stake in the famous independent watch brand FP.Journe. In the minds of many people, FP.Journe is the great god, and Chanel will definitely bring eye-catching new works next. The last is ‘serious’, do what you want to do, and make the best watch. Unlike some brands that make watches, they buy off-the-shelf movements from other people and put them into their own designed cases, or produce a large number of quartz accessories watches. They are reluctant to invest in technology research and development to create their own DNA products. After more than ten or twenty years, the climate has always been difficult. However, these companies are different. The investment of these companies is obvious to all. In the early stage, we honestly designed, developed, manufactured, and then went to the later stage of marketing. All of them took a lot of effort. You said that they are not as good as Swiss watches. Not convinced. The watch is definitely a good watch, but the qualifications are still shallow, and it takes time to settle and accumulate fame to become a climate. The so-called afterlife is awesome, and the future is absolutely foreseeable. Bulgari CEO Jean-Christophe Babin (left) and Guido Terreni, general manager of the watchmaking department, kick off the ‘Italian Treasure Pavilion’ party. At the end of last month, on September 27, Bvlgari held a watch party of ‘Italian Treasure Pavilion’ in Shanghai, bringing many watch masterpieces. Brand CEO Jean-Christophe Babin, managing director of Greater China Kolia Neveux, general manager of watchmaking department Guido Terreni, and senior director of watch design Fabrizio Buonamassa Stigliani unveiled this grand theme exhibition. I have picked a few watches for you to appreciate, and you can learn more about Bvlgari’s watchmaking capabilities. Octo Grande Sonnerie Perpetual Calendar watch has 12 complicated functions, such as big and small, minute repeater, perpetual calendar, tourbillon, moon phase, etc. Moreover, its timekeeping function is the four-hammer and four-reed Westminster bells, each with its own power reserve display. Limited one worldwide. The Octo Monete watch is also a limited edition solitary product. It is made of 18K rose gold and is detachable. It can be placed in a pocket as a pocket watch or worn on the wrist as a watch. The case is set with long step-cut diamonds, the front cover is inlaid with ancient Roman coins, and the skeletonized tourbillon movement is opened. The Octo Finissimo series minute repeater watch, with a thickness of only 6.85 mm, is the thinnest minute repeater watch in the world. This year, based on the original ultra-thin minute repeat, replacing titanium alloy with carbon fiber, in addition to the minute repeater sound has been optimized, and the weight of the watch has been reduced to 47 grams, which is incredible. These are men’s watches with excellent technology. Let’s enjoy some beautiful women’s watches with breathtaking beauty. Bvlgari, which started with jewelry, naturally makes its high-end jewelry watches amazing. The Serpenti Misteriosi Manchette watch reinterprets the brand’s most famous spirit snake totem. The wide 18K white gold bracelet is inlaid with malachite scales. A spirit snake with diamonds and red tourmalines swirls around the bracelet, bringing a new visual impact with a smart gesture. The overall design of the Serpenti Seduttori watch is also like a bracelet. The snake’s head and tail are set with white gold diamonds, and the snake body is rose gold structure. It wraps the wrist with an elegant curve, opens the snake head, and time is in sight. The dial has black lacquer, mother-of-pearl, and brilliant-cut diamonds. The Divas’Dream Roman Nights watch is set with diamonds on the rotating dial of aventurine, and the diamonds indicating the hour and hour move slowly, creating a dreamy night with vast galaxies and stars. The bezel is set with brilliant-cut diamonds and sapphires, and the crown is set with red tourmalines. The 37 mm diameter case is available in rose or white gold and features a self-winding mechanical movement. This article contains a large number of original pictures, some of which are from the Internet. Anyone may not use them without permission. Please contact us for permission to reprint.