Fiyta Released A New Watch In The Flower Language Series And Launched A Strategic Ecological Cooperation With The Jingdong Group In The Watch Industry

On August 2, 2016, at the headquarters of Beijing Jingdong Group, Fiyta grandly released a new watch series, the Flower Language Series. At the same time, Fiyta Group and JD. , Mr. Pan Bo, general manager of Fiyta brand, Chi Weihua, deputy general manager of Fiyta Sales Co., Ltd. and general manager of e-commerce business department, Mr. Xu Wenlong, manager of Fiyta Beijing branch, and luxury goods of JD Mall The general manager of the business department, Mr. Luan Yu, and Fiyta’s best friend, Miss Ma Sichun, participated in the launch ceremony of the cooperation and wished well.

Mr. Chi Weihua, deputy general manager of Fiyta Sales Co., Ltd. and general manager of e-commerce division; Mr. Pan Bo, general manager of Fiyta brand; Miss Ma Sichun, Fiyta’s best friend; general manager of luxury business department of JD Mall Mr. Luan Yue, Manager, Mr. Xu Wenlong, Manager of Fiyta Beijing Branch

    After the grand launch of Fiyta’s light and smart watches in the first half of the year, Fiyta has once again launched a brand new watch series-the Huayu series. The flower language series uses lotus as the design source, showing the natural, pure and perfection of the ladies watch. Ms. Ma Sichun, Fiyta’s best friend, shared her love for Huayu watches, admitting that she had already liked Fiyta watches long ago, and the new Huayu watches made her feel warm. Fiyta brand ladies’ watches are indeed deeply loved by women. In addition to the endorsement of the famous movie star Gao Yuanyuan, it is also the common choice of film and television stars such as Chen Yanxi, Jiang Shuying and Wang Luodan.

Ms. Ma Sichun, a friend of Fiyta’s brand, presented a flower watch

    At the event, Fiyta joined hands with Miss Ma Sichun to start an interesting interaction, and finally a lucky guest was presented with a flower language watch and signed by Miss Ma Sichun.

    As a well-known domestic watch brand, Fiyta has deeply cultivated in the field of watches, forming a diversified industrial cluster integrating production, sales, and agency. At the same time, Fiyta is the most pioneering watch brand in China. From the earliest time of the central broadcast to the research and development of space watches, from star endorsement to quickly embracing the era of e-commerce, Fiyta has always been at the forefront of the industry. Jingdong Group is a household name in China. It is already a giant in the e-commerce industry. When it actively develops luxury goods such as watches, it is determined to innovate. From service to quality, it is gradually improving itself.

    Since 2010, Fiyta Group has begun to cooperate with JD Group. At that time, the era of B2C e-commerce has just risen, and it has ushered in a booming industry scale. As a watch brand, overseas luxury goods have not yet held hands. Chinese e-commerce company, Feiya, reached the first brand to test water. During the six-year cooperation, Fiyta Group and JD Group have achieved remarkable results, and this foundation has become an important cornerstone of today’s strong alliance.

    With this cooperation, Fiyta Group will bring its watch brands such as Fiyta, JEEP, VERUS, and watch channel brands such as Boguan Watch Co., Ltd., Cool Time Street, and Zhuozhi, together with JD watch business and JD Flash Platform-level resources such as shopping, brand street, app terminal, WeChat shopping channel, and Finance jointly launch strategic-level ecological cooperation in the watch business field to achieve group-level marketing events, group-level platform resource integration, and watch industry capital cooperation The three major breakthroughs of the two groups gathered together to integrate the resources of both parties to create benchmarking cooperation in the e-commerce watch industry.

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Celebrating Blancpain 275 Anniversary Glory

BLANCPAIN, the world’s oldest watch brand, celebrated its 275th birthday in Beijing on December 10, 2010. For 275 years, Blancpain has made many achievements in continuous innovation in the field of top watchmaking. Its global vice president and sales director Andre Meier, Blancpain’s global vice president and marketing director Alain Delamuraz, and Blancpain’s vice president Liao Yu attended the event to witness the moment of brand glory. The brand also specially invited Wang Shi, chairman of the board of directors of Vanke Enterprise Co., Ltd., a legend who has achieved peak achievements in the field of business achievement and adventure. He is also a loyal fan of Blancpain. Liao Yu, Vice President of Blancpain China said, ‘Mr. Wang Shi is a representative of China’s elite leaders. He is a successful entrepreneur and an accomplished explorer. His belief coincides with the spirit of the Blancpain brand. ‘At the press conference, Liao Yu presented the precious’ Tribute To Fifty Fathoms ‘(tribute fifty years old) replica professional diving watch to Wang Shi, and paid tribute to Wang Shi’s belief in transcending himself. Blancpain’s exhibition in Beijing was ingeniously divided into six scenes, showing many brilliant achievements in the history of the brand-namely: 1. The watch has always adhered to the classic circular design; 2. It has created a complete The world’s most complicated watch-‘1735’, this watch combines six complex functions, namely: three questions, tourbillon, perpetual calendar, moon phase profit and loss, dual tracking hand timing, ultra-thin function; three, leading professional diving Watch trends; four, gold carving crafts show the art of watchmaking; five, the original Carloso movement inspired the watchmaking industry, Qiankun Carrousel watch was collected by the Palace Museum in Beijing; six, the top movement factory for future development Provide a powerful source of power. After 275 years, Blancpain continues to surpass the pinnacle of watchmaking technology, injecting breathtaking skills into top mechanical watches.

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Christie’s Watches Online Auction Boutique Review

From June 13th to 27th, Christie’s watch online auction planning summer special. Many antique watches and modern watches from world-renowned watch brands appear in this online auction. Among them, include Rolex, Omega, Vacheron Constantin, Jaeger-LeCoultre and other international watches. It is worth noting that rare antique Rolex and other watches have received the attention of many Tibetan friends before the start of the auction. There are a total of 130 watch collections in this online auction. Next, Watch House will review the products of Christie’s online auction to see which fine watches are participating in this auction.

lot.1 Rolex Daytona 6265

Basic information: Stainless steel housing, diameter 37 mm. Equipped with a timing function, using cal.727 manual winding movement.
Estimate: USD 30,000-50,000, approximately RMB 200,000-340,000.
Including commission price: 40,000 US dollars, about 270,000 yuan.

Watch Comments: This Rolex 6265 received extensive attention before the start of production. Its production time was about 1972. The movement is based on the manual winding cal. 21600 wobble frequency, it is a movement that Rolex has used for 20 years, it can be seen that its stability is good enough. And this Daytona not only follows the design of the Daytona series, the prominent stainless steel case, the dial has changed from Rolex Cosmograph to Rolex Oyster Cosmograph (commonly known as ROC surface). The word ‘DAYTONA’ was cancelled on the ROC surface. This is the 6265 feature of this period. As long as Rolex’s DAYTONA appears in the auction market, it will definitely be sought after and paid attention to by collectors. For classics, perhaps people’s enthusiasm will never fade.

lot.3 Rolex MILGAUSS series 116400GV

Basic information: stainless steel case with a diameter of 40 mm, automatic cal. 3131 movement.
Estimate: USD 4000-6000, about RMB 27000-40000.
Commission price included: USD 6875, approximately RMB 46,000.

Watch Reviews: Another watch from Rolex. In 1956, Rolex was specially developed for scientists. This watch can withstand a magnetic field of 1000 gauss. This series ceased production in 1988 and was relaunched in 2007. This 2014 watch has a lightning-shaped orange second hand, a blue dial and a unique green mirror. This makes this watch unique among other Rolex watches. Rolex has always been ‘everything is green’, so it is not unexpected that this watch sold at a price higher than the highest estimate.

lot.4 Rolex RED SUBMARINER 1680

Basic information: Stainless steel housing with a diameter of 39 mm. With time and date display function, using cal.1570 automatic winding movement.
Estimate: USD 8000-12000, approximately RMB 54400-81600.
Commission price included: USD 16,250, approximately RMB 110,500.

Watch comments: Rolex’s watch in this online auction is amazing, but according to Rolex’s performance in previous auctions, this is reasonable. The highest estimate of this black water ghost from 1970 is $ 12,000 (approximately RMB 81600)
, But the final transaction price was higher than the highest estimate of 4,250 US dollars (about 28,900 yuan). At a 2015 New York auction, the same 1970 Black Letter Ghost 1680 was also sold at a price higher than the highest estimate. There is a great demand for water ghosts in the market, but the production of water ghosts is limited, which has led to a shortage of water ghosts. If you are lucky to have an antique water ghost, it is probably the wish of many collectors.

lot.16 Rolex Date-Date 1803

Basic information: 18k yellow gold case with a diameter of 36 mm. With date and day display function, cal.1556 automatic winding movement.
Estimate: USD 8000-12000, approximately RMB 54400-81600.
Commission price included: USD 20,000, approximately RMB 136,000.

Watch Reviews: There is no doubt that the Rolex day-date series is synonymous with luxury and classics. This series of features is only the use of precious metals (including gold, platinum, rose gold, etc.). Its special design is to cancel the design of the calendar and the week side by side, set the date display to 3 o’clock, and the week display to 12 o’clock. First introduced in 1956, the classic design has been used in the day-date series for the next 60 years. The day-date series is also known as the ‘President’s Watch’, which has been worn by many American presidents in history, including Roosevelt, Lyndon Baines Johnson, and so on. The watch was finally sold at a price higher than the highest estimated US $ 8,000 (about 54400 yuan), which also stems from its scarcity and integrity of the product.

lot.29 Jaeger-LECOULTRE MEMOVOX POLARIS series E859

Basic information: Stainless steel housing with a diameter of 42 mm. With travel time, date display and alarm function, using cal.K825 automatic winding movement.
Estimate: USD 15000-25000, approximately RMB 102,000-170000.
Commission price included: USD 21,250, approximately RMB 144,000.

Watch comments: elegance has always been used on Jaeger-LeCoultre. This Jaeger-LeCoultre E825, as a diving watch, has a sophisticated and elegant aesthetics compared to the rigorous appearance of other diving watches. In addition, this watch uses a large stainless steel casing and a super compressor structure, which makes this watch more stable and waterproof in the case of deeper water. In addition to personal taste, an important factor that collectors consider when buying antique watches is the scarcity of watches. The total production of this watch is less than 1,800 pieces, and this E825, which is only auctioned at Christie’s online auction, shows its preciousness.

lot.41 OMEGA Speedmaster Series ST 145.022

Basic information: Stainless steel housing with a diameter of 42 mm. Equipped with date display and timekeeping function, using cal.861 manual winding movement.
Estimate: USD 4000-6000, approximately RMB 27000-40700.
Commission price included: USD 4375, approximately RMB 29,700.

Watch Comments: As one of the most iconic and legendary Omega watches, the Omega Speedmaster series is the only watch certified by NASA that is eligible to enter space. This Speedmaster, which was auctioned on Christie’s online, had a Rolex Oyster case. The original case was accidentally broken, and Rolex’s Oyster case was just right. This is what makes this watch special. The strong appearance of the Speedmaster is one of the reasons why many people like it, and the high quality also attracts many Tibetan friends. The story that this particular Speedmaster possesses may be the reason why buyers buy it.

lot.64 Audemars Piguet Royal Oak Royal Oak Series 14790ST.00.0789ST.07

Basic information: Stainless steel housing with a diameter of 36 mm. With date display function, using cal.2225 automatic winding movement.
Estimate: USD 8000-12000, approximately RMB 54400-81600.
Commission price included: USD 17,500, approximately RMB 118,900.

Watch comments: In 1972, Audemars Piguet’s first Royal Oak series was born, which marked the birth of the first luxury sports watch. This is a turning point for the luxury watch industry, which priced more than gold watches. The Royal Oak series is available in different sizes. This 36 mm diameter Royal Oak has a refined Arabic numerals in the dial. Although the diameter of the watch is getting larger and larger in modern aesthetics, this watch still looks very elegant on the hand.

lot.108 Zenith Super Sub-SEA Series A3736

Basic information: Stainless steel housing with a diameter of 40 mm. Equipped with a timing function, using cal.146HP manual winding movement.
Estimate: USD 8000-12000, approximately RMB 54400-81600.
Commission price included: USD 10,000, approximately RMB 68,000.

Watch review: Zenith SUPER SUB-SEA series as a powerful diving watch. The striking orange dial design and striking scale are its signature designs. This watch uses a cal. 146HP manual winding movement, which is the last manually wound movement before the use of the El Primero automatic winding movement in 1969.

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Oris Launches Dive Control Limited Edition Watch

Oris returns to the deep sea with the DiveControl limited edition watch, which is an evolution of the independent Swiss company’s high-performance ProDiver watch, designed for professional diving watches.

 This watch is 51 mm in diameter and the case is cast in lightweight 2 grade titanium and covered with a highly scratch-resistant black DLC coating. The watch uses Oris patented RSS rotation safety system, a brand iconic device that locks the unidirectional rotating bezel firmly during the dive.

 In addition, the new watch has a 60-minute cumulative display at 12 o’clock, and the key scale is decorated in yellow for easy identification. The watch is limited to 500 pieces.

Oris DiveControl Limited Edition
Model: No.0177477277784-Set
Limited: 500 pieces
Material: Multi-piece Tier 2 titanium case, black DLC coating, minute scale on ceramic top ring
Dimensions: 51 mm diameter
Mirror: Double-sided curved, internal anti-glare sapphire crystal
Case back: Titanium, black DLC coating, screw-in, special printing / marking
Operating device: stainless steel screw-in safety crown and screw-in button, automatic helium exhaust valve, black DLC coating
Water resistance: 100 bar / 1000 meters
Lug pitch: 26 mm
Number: Cal.774 (based on SW500)
Size: 30 mm diameter
Functions: Central hour and minute hands and 1 / 4-second chronograph hands, 3 sub-dials show the conventional second hand, 60-minute and 12-hour cumulative chronograph, date window, date adjuster, precise time adjustment and stop-second
Winding: automatic winding, red pendulum
Power reserve: 48 hours
Vibration frequency: 4 Hz (28,800 times / hour)
Number of gems: 25
Design: Black dial with wavy pattern
Fluorescent material: Super-LumiNova® numbers and hands
Timestamp: Inlay
Bracelet: black rubber strap, titanium black DLC-plated folding clasp for quick adjustment of strap tension
Included: Waterproof case, yellow rubber strap, with professional strap replacement tool
Time to market: January 2019
Price in Switzerland: 4,850 Swiss francs

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47mm Green Rusty Bronze Panerai Luminor Watch

Panerai Luminor Submersible 1950 3 Days Automatic Bronzo-PAM00382 frosted bronze case, diameter 47 mm, unidirectional rotating bezel. Equipped with a Panerai P.90 0 0 automatic movement, dual barrels 72 hours power reserve. Luminous hands and scales, waterproof to 100 meters. Limited to 1000
Keywords: high-tech materials, soft landing, long power, 1950s wind
Music effect: Goth
Product style: Retro, reappearing the design features of the transitional products from the 1930s to the 1950s
Main series: LUMINOR 1950 series based on the new P.3000 movement
New products: 7
Editor’s Choice: LUMINOR COMPOSITE 1950 3 DAYS 47mm

Comment: As we all know, Panerai’s two major series Radiomir and Luminor have completely different appearance characteristics. Radiomir is a pillow case, welded or screwed thin lugs, onion crown; Luminor is a round case and Coarse lugs and crown with patented shoulder guards, but in the 1940s and 1950s, during the transformation from Radiomir to Luminor, there were also mash-up ‘Four Dislike’ products, which is exactly the theme of this year.

    Of particular note in the LUMINOR 1950 series are two left-handed watches and a Luminor Submersible 1950 3 Days Automatic Bronzo made of bronze. With the passage of time, the green rust color on the surface will create a rustic feel.

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Elegant Gentleman’s Watch Carl F. Bucherer Watch

Carl F. Bucherer, who became famous with the mass-produced automatic ring A1000 movement, actually put a lot of energy into the movement, when the ETA movement was announced to be discontinued Take the self-made movement to go out of your own way. After the introduction of the A2000 movement that inherited the A1000 movement in 2016, it has consolidated the main watch series of Bucherer. The impressive signature ring-shaped automatic dial has fine-tuned the internal parts. After that, it was also more affordable than the A1000 movement, and the price was almost half that of the A1000 movement. The new rose gold Marion Dragon series also began to think about men’s formal dresses after the ‘big play face color’ in 2017. The future of the watch, from the compact size of 40.6mm to the diameter of 43mm, adds to the look of men’s wrist style.

The diameter of the watch has been increased from 40.6mm to 43mm, which not only enriched the diversity of the Bucherer product line, but also increased the size of the new model with a touch of masculinity, and the watch design is more versatile.

Feature 1: Added 43mm and increased multiple choices
The consistent wedge-shaped timescales and sword-shaped hands are the simple DNA of the Maliron series. No matter what features it is equipped with, the players will feel a neat design. Since its launch in 2016, the Malilong series has become one of the main models of Bucherer. , Originated from the Latin ‘Manuaria’, which means ‘controlled by the hand’. This positioning is mainly for the male market. Originally, the Malilong series mainly had a 40.6mm diameter. The new 43mm diameter was introduced. To strengthen the diversity of the overall product line, Bao Qilai changed its multi-color strategy from 2017 to a multi-caliber style in 2018, which not only gives Malilong the main series more style, but also loves Malilong series. Players have more choices, and for watch fans who like a slightly larger watch diameter, the fine-tuned size sets off their unique temperament.

The A2000 series movement is derived from the basis of the A1000 movement, and more streamlined corrections have been made to the parts. Therefore, it has reduced the price by nearly half, but at the same time has both the good shock absorption and absolute of the A1000 movement. Accurate and very affordable

Feature 2: Unique ring-shaped automatic disc
Bucherer made mass production of ring-shaped automatic discs as one of the characteristics of its models. It is a unique style created by the brand. In the past, ring-shaped automatic discs were not common on other brand watches, mainly because of the ring-shaped automatic discs. The shock-absorbing effect of the disc is worrying, but in fact, Bucherer has made many improvements on the basis of mass-produced ring-shaped automatic discs. Not only has it developed a Dynamic Shock Absorption dynamic suspension mechanism, but it also uses the elastic lever to offset the vibration force. The unique Central Dual Adjusting System is used to ensure the accuracy of the balance wheel. Therefore, the A2050 derived from the A1000 movement has inherited these strengths. Looking at the five series of Bucherer, the brand-developed A1000 It has been universally used with the A2000 movement, and its accuracy and reliability are quite reliable.

The watch body, hands, and scales are all made of expensive and inspiring rose gold, which shows a strong aristocratic atmosphere when invisible. The material design of the precious metal is also suitable for formal use.

Feature 3: Noble gentleman style in rose gold body
The rose gold material was mostly used in the brand’s flagship series or flagship style. This time, the new style of the Bucherer series in the Mali Long series uses the noble material of rose gold, which clearly shows its intention. The aristocratic atmosphere of rose gold is as small as the dial’s small seconds hand and sword-shaped hour and minute hands, as large as the watch body structure, all exposing an elegant gentleman atmosphere, and the white plain elegant dial and simple scales present the watch. The overall elegant design is a watch that is quite suitable for formal wear.

Marley Dragon Power Watch

18K rose gold material / CFB A2050 self-winding movement / hours, minutes, small seconds, date display / sapphire crystal, transparent bottom cover / water resistance 50 meters / diameter 43mm

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Rolex’s ‘crown’ Logo Exploration

Does anyone know Rolex? At least Xu does not know this account. But more than the three words of Rolex? In fact, as soon as you see Rolex’s ‘crown’, it will be closely linked with Rolex, shining in the hearts of watch fans. As the Rolex logo, this ‘crown’ contributed to Rolex’s great success in the watch industry. The official statement is that the Rolex crown was designed by Wilsdorf and Davis, but it was not until 1925 that they both branded the crown badge. Since then, the design of the ‘Crown’ has hardly changed, and has maintained its original appearance for almost a century. As for why Davis and Wellsdorff chose to design a ‘crown’ as a Rolex trademark, few people know the truth. Some people think that the five points of the crown represent five fingers of a person, while others assume that they represent five letters in a Rolex name. When the Rolex logo appears on a brand’s watch, what color it presents depends on the design of the watch itself. However, when the logo is used in company advertising, it is always golden, with green text underneath, spelling the word ‘Rolex’. The golden color of the crown symbolizes Rolex’s use of precious metals to make watches and visually shows the luxurious and majestic image of the Rolex brand. Although green is often used to depict nature-related images, it also impresses with gold in Rolex’s hands. In fact, in the Rolex logo, the green typeface is used to represent the color of money, and then combined with the golden color of the crown to create a color scheme that symbolizes wealth and status. Moreover, the shape of the crown itself is a symbol of prestige and the royal family. Rolex uses the ‘crown’ as a trademark to convey the message that wearing a Rolex watch is like wearing a crown. Although there are many Swiss watch manufacturers that produce high-quality watches that are many times more expensive than the average Rolex, none of these watches are as recognizable as the Rolex crown. Rolex represented by ‘Crown’ has always been firmly in the leading position in the highly competitive watch world. This must confirm and thank the ‘Crown’ for its contribution to the popularity and promotion of the brand. Rolex also added the ‘crown’ logo to their slogan, which reads ‘Every achievement deserves a crown.’ Because Rolex watches are often purchased by consumers to commemorate major events in life, such as celebrating retirement or promotion, Rolex has also linked this trend to their identifiable signs to further promote and encourage people to ‘I You should buy a Rolex watch to commemorate what you have achieved in life. ‘ In addition, Rolex’s “crown” has also appeared in countless movies and TV shows, especially James Bond movies, which have deepened Rolex’s brand image and popularity. A final note: Rolex’s ‘crown’ is usually placed on the strap and dial. Its complicated details have caused great difficulties in replicating Rolex’s fake watches. Because of this, carefully observing the ‘crown’ trademark is one of the methods used by watch experts to determine genuine and fake Rolex. In addition to the Rolex LOGO, Xu Begong’s favorite is the Maltese Cross of Vacheron Constantin, upright and harmonious, and also has a religious ritual-like glory.

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